You can customize your lead nurturing process to include more traditional marketing techniques, such as sending a handwritten notecard to the lead. With today's modern technology, this can be completely automated.
You can leverage companies like
Handywrytten to send out personalized cards that use real ink pens to write the cards so the lead would think you spent the time to write and mail them a note.
Using this technology with marketing automation can be a unique strategy that your competition is not using. In addition, you can personalize the note with the person's first name and any other info you want to include.
When you use
Pulse, we'll help you get everything set up for you!