You can also use marketing funnel automation to send lead nurture emails.
Lead nurture emails are a series of emails that you send to leads who are not yet ready to buy.
In this case, you'll need a
marketing automation tool that lets you create automated sales funnels.
The goal is to send a series of messages, typically via email, automatically to contacts in your database. In the case of
all-in-one CRMs, like Pulse, many of these will handle both of these tasks in a single system.
Lead nurturing campaigns are often delivered through email and online messaging, but can also include direct mail. These emails are used to
build a relationship with the lead and eventually convert them into paying customers. With marketing funnel automation, you can set up a lead nurture email campaign and have it automatically send emails to leads on your list. This can save you a lot of time and help you close more sales down the line.